by Paul Heaton | creativity, Design, Typography
?If in doubt reverse it out? is a saying used in the creative sector, but what does it mean? Some designers prefer content that is on a coloured background or reversed out of an image with the text in a lighter colour or white; however, some get it wrong. Using a...
by Paul Heaton | colour, Design
The theory of colour has always fascinated me. Colour is the stuff of emotion, even of religion and magic. Not only our society but every society on earth today has a very large part of its communication driven by colour. While basic literacy is on the increase, the...
by Paul Heaton | colour, Design
Max L?scher?s Colour Test?is merely the most famous of many colour personality tests. Its purpose is to relate colour to personality. Colour culture fact:?A Westerner would wear black to a funeral, but his Roman ancestors would have worn white. And the white of a...
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