by Paul Heaton | Design, How to, Marketing
If you are not a seasoned marketer or have never commissioned a graphic designer before, the thought of start writing a creative brief may fill you with dread. We hope this article helps you to reduce the fear of the blank page. The creative brief is an important...
by Paul Heaton | How to, Marketing
Most of us lead busy lives and socially staying in touch with people is hard, so how much harder is it keeping the ball rolling when it’s your business prospects you should be looking after? Much as you have to attract and engage in the first place, there is also an...
by Paul Heaton | Design, How to
Understanding of accessible print There are two million people in the UK with a sight problem. Some of your audience will be blind and partially sighted. Making information accessible Why should I make information accessible? Produce your information in a way that ALL...
by Paul Heaton | How to, Marketing, Social Media
Twitter, in my opinion, is the best social media platform when it comes to reaching like-minded individuals. It reaches over 250,000 times more people than its bigger rival, Facebook, when it comes to networking. Twitter is fast and friendly, and you can chat to...
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