by Paul Heaton | Branding
Your brand is your business?s identity, it helps define what you stand for. It should encapsulate the values of your business and shape its personality, so that your customers, clients and prospects understand exactly who you are, and what you can do for them....
by Paul Heaton | creativity, Design
Design thinking is about providing a full service to our clients, beyond the ?look? of something. When we talk about influential design, it?s not simply about whether our peers, or the intended audience likes it; it?s about how design works as part of a business...
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