by Paul Heaton | Branding, creativity, Design, Marketing
Everyone likes a trier, so the theory goes, but there is such a thing as trying too hard, and then finding yourself in a real mess. With issues to do with design and your brand, taking your own, idiosyncratic approach to it may have unforeseen, and undesirable,...
by Paul Heaton | creativity, Design
Design thinking is about providing a full service to our clients, beyond the ‘look’ of something. When we talk about influential design, it’s not simply about whether our peers, or the intended audience likes it; it’s about how design works as part of a business...
by Paul Heaton | creativity, Design, Photography
It’s tempting to see the internet as a big open box of Quality Street, just waiting for you to dip in, rummage about a bit, and make your choice. This is particularly true of online images, where many people seem blissfully unaware of copyright issues. In an age of...
by Paul Heaton | Branding, creativity, Design
As a branding company in Manchester, we know that there are many things that companies do, (mostly unwittingly) which can put their brand at risk. Drawing on our experience, we have pulled together a list of some of the top threats to brands and ideas for how to...
by Paul Heaton | creativity, Design, Trends, Typography
As a graphic design agency in Manchester we ensure that we pay very close attention to design trends – both online and offline. So, in this post, we have completed a quick roundup of what we consider to be the emerging graphic design trends of 2016. Usability...
by Paul Heaton | Corporate Indenity, creativity, Digital Marketing, Marketing
Traditionally it has always been thought that the flow of marketing talent has headed from The North (Manchester) to the South (London) but is this really the case? As a creative agency that was born and bred in Manchester we firmly believe that we are based in one of...
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